Insights on Product Innovation

This post is an adopted and shortened version from the article we co-wrote with Glenn Papalardo, the co-founder of Integral CPG . Reality of Innovation Companies often focus on innovations that are close to the core product. There is an objective reason for that - projects focused on disruptive innovation often struggle to meet expectations. If you were able to re-think the innovation process and increase chances of success, it would change the innovation pipeline and enable

I recently finished reading "Venture Mindset" by Ilya Strebulaev and Alex Dang and wanted to share a few concepts from their book. They...