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Chomps Growth Story: From Side Hustle To Shelf Leader
Quick Snapshot Chomps turned a niche DTC meat stick startup into a national protein snacking brand by iterating on channel strategy, consumer fit, and product adjacency (as well as leaning into opportunities when they presented themselves). Their revenue grew from about $400,000 before Trader Joe’s, to about $4 million in 2016, nearly $500 million in 2024 and is now reportedly closing in on close to a $1 billion for full-year 2026. Variety of Chomps products on the store shel

Lev Joffe
Apr 273 min read
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